Your primary health care decision maker (women) also is one of the largest online target audiences. Nowhere is patient engagement more effective than through a socially driven campaign (social media marketing) aligned with your traditional brand efforts. It’s a cost-effective, customer-based method to stay connected to your patients. If you listen, they will engage with you.
Social media marketing is misunderstood both for its relevancy and its effectiveness. First of all, it’s a conversation, not a communication. So it requires two–you and your patient.
Our approach is more than just executing your Facebook or LinkedIn page. We can leverage a variety of tools from online YouTube product demonstrations to Facebook Behavioral Targeted ads to personal portal usage and blogger influence analysis to drive traffic to the brand.
More importantly, we translate your traditional marketing objectives into impactful and engaging social campaigns. After all, word of mouth is the strongest form of customer engagement you can have.